Brand

Maureen Farms
Jam and Honey Manufacturers

Scope

Logo Design

Brand Identity

Year

2019

Maureen Farms is a small company that manufactures jams and honey, sourced from their privately owned and operated farms. Their farms are located in Chattarpur, on the outskirts of Delhi. The brand take pride in their 100% organic and natural raw materials which they grow on their farms. Maureen Farms products are pricey, justified by their best in class quality jams and honey.
The client wanted their logo to depict the brand has been around for a long time, and the fact that they make their products from home-grown produce, almost as ‘home-made’. Hence, the logomark and wordmark were designed in a vintage yet timeless style. The brand is not associated with 1 color, but rather depends on the packaging and ingredients.

Farm Bucket

Pouring Honey