Brand

The Hope
Beer Bar and Kitchen

Scope

Logo Design

Year

2018

The Hope is a refreshing bar, which also has kitchen, located in Delhi NCR. The Hope is famous for its crafted beers, which is brewed right at the brewery of The Hope, situated next to it. The Hope also features assorted alcohol, multi-cuisine kitchen and organizes special evenings on game nights.
For the branding of The Hope, the client wanted a classy yet lively logo, which should appeal to the youngsters. The choice of colors and depth was added to adhere to the same, while the typeface reflects a bold timeless design and sophistication. The iconmark features a ‘glass half-full’ that symbolizes ‘hope’, which is the theme of the bar.

'Glass Half-Full'

Beer Mug